Mixpanel

Mixpanel is an event-based product analytics platform that helps teams measure what matters. Track user actions, build conversion funnels, analyze retention curves, and segment users by behavior—all without writing SQL. Run A/B tests to validate product changes, set up real-time alerts, and create interactive dashboards your whole team can use. With SDKs for web and mobile, warehouse connectors, and a generous free tier, Mixpanel is the analytics tool of choice for data-driven product teams.